Social media is the use of web-based and mobile technologies to turn communication into an interactive dialogue (Wikipedia). It enables the creation and the sharing with one-to-many of content generated by the user, such as and business information, ideas, preferences, activities, thoughts, photos, videos, recommendations, and more. For marketing it is the ultimate word-of-mouth forum.
A few examples of social media types are:
- MySpace
- YouTube
- blogs
- Flickr
- Wikipedia
Who would think that in 1979 two graduate students, Tom Truscott and Jim Ellis, thought of using UUCP to connect machines for the purpose of information exchange among users? They set up a small network of three machines in North Carolina. Now today people using machines all over the world are connected and can share and exchange information in a matter of seconds.
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